Workshop: The Megatrend of „Glocalization“ – How to find the perfect manufacturer in europe

Over the past decade, global sourcing strategies have undergone a fundamental transformation. Geopolitical tensions, supply chain disruptions, increasing resilience requirements, and shifting cost structures are prompting companies to reassess the balance between global efficiency and regional security.

This workshop explores the rise of “glocalization” and the growing importance of European supplier networks. Participants will gain practical insights into how to identify, evaluate, and develop manufacturing partners across Europe, reduce supply chain risks, and strengthen resilience without sacrificing competitiveness. Drawing on real-world sourcing projects and market experience, the session provides actionable approaches for building future-ready supply chains in an increasingly uncertain business environment.